Oro Valley And Pickle Icious Launch Exciting 3 Year Partnership Expansion

Oro Valley and Pickle-icious Launch Exciting 3-Year Partnership Expansion

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Pickle-icious Jingle Jam Arrives in Oro Valley for Three-Year Partnership

Explore Oro Valley and the Pickle-icious Jingle Jam are proud to announce a new three-year collaboration with We Care Tucson. Beginning December 12–14, 2025, the popular community pickleball tournament will take place at the Oro Valley Community and Recreation Center, 10901 N. Oracle Road.

Partnership Overview

This partnership brings together three organizations committed to sport, culture and community service. Explore Oro Valley promotes local tourism and economic growth. Pickle-icious Jingle Jam delivers inclusive, fun competition for players of all ages. We Care Tucson provides essential social services to families in need. Over the next three years, tournament proceeds and sponsorships will support We Care Tucson’s programs while showcasing Oro Valley as a premier sports destination.

Event Highlights

  • Competition Divisions: Amateur, intermediate and advanced brackets for men, women and mixed doubles
  • Home Court Paddle Battle: Teams from local pickleball clubs compete for bragging rights
  • Exhibition Matches: Special appearances by regional pickleball pros
  • Family Fun Zone: Junior clinics, open play stations and food trucks
  • Charity Silent Auction: Local art, sports memorabilia and hospitality packages

Economic and Community Impact

The three-day event is expected to draw hundreds of participants and spectators from across Arizona and neighboring states. Hotel occupancy in Oro Valley and Tucson will see a boost. Dining, retail and hospitality businesses can expect increased foot traffic. Local vendors will have opportunities to host food booths and craft stalls, further stimulating the economy during the holiday season.

Registration and Spectator Information

Player registration opens June 1, 2025, at pickle-iciousjinglejam.com. Early-bird rates and team packages are available until August 31. Spectators can purchase weekend passes or daily admission at the venue or online. All attendees will receive a tournament schedule, venue map and discount vouchers for partner restaurants in Oro Valley.

About We Care Tucson

We Care Tucson has served Pima County since 1973, offering food assistance, case management and senior services. Proceeds from the Jingle Jam will fund emergency food deliveries, holiday meal programs and community outreach events, ensuring families in need receive support year-round.

Why Oro Valley

The Oro Valley Community and Recreation Center features 12 outdoor pickleball courts, shaded viewing areas and full hospitality amenities. Its location near scenic hiking trails, shopping centers and resort hotels makes it an ideal setting for a weekend tournament. Participants can explore local attractions such as Steam Pump Ranch, Catalina State Park and the Oro Valley Marketplace before or after matches.

Learn More and Get Involved

Stay updated on registration deadlines, volunteer opportunities and sponsorship packages by visiting the Explore Oro Valley page at orovalleyaz.gov/Explore-OV or by downloading the free Explore OV app from the Apple App Store or Google Play.

Contact Information

Crystal Franke
Destination Marketing Manager, Explore Oro Valley
[email protected] | (520) 229-4846

MeMe Aguila
Executive Director, We Care Tucson
[email protected] | (520) 514-1588

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